濰柴雷沃：業(yè)績創(chuàng)行業(yè)新高 濰柴雷沃交出亮麗“豐收答卷”

2025-01-13 10:19:24 來源：濰柴雷沃 閱讀量：13931 評論

　　【農(nóng)機網(wǎng) 明星企業(yè)】 日前，在2025年合作伙伴大會上，濰柴雷沃2024年“成績單”正式公布。面對行業(yè)下滑的嚴峻形勢，濰柴雷沃全年實現(xiàn)營業(yè)收入174億元，總銷量、拖拉機、小麥機、玉米機、花生機銷量等多項行業(yè)前列，經(jīng)營業(yè)績創(chuàng)歷史新高，強勢領(lǐng)跑行業(yè)。
 
　　創(chuàng)新為
 
　　實現(xiàn)更多“從0到1”的突破
 
　　位列中國農(nóng)機最具創(chuàng)新力榜單首位，榮獲2024年度農(nóng)業(yè)機械科學技術(shù)獎行業(yè)一等獎，P2404-7V(G4)拖拉機被評為達到國際先進技術(shù)水平……創(chuàng)新成果層出不窮，承載著濰柴雷沃向“新”而行、對科技創(chuàng)新的堅持。
 
　　持續(xù)深化創(chuàng)新驅(qū)動戰(zhàn)略落地，濰柴雷沃動力換擋、CVT拖拉機國內(nèi)行業(yè)唯一實現(xiàn)產(chǎn)品系列化、商業(yè)化成熟應(yīng)用，推出首臺18kg/s大喂入量收獲機械，在中國國際農(nóng)機展上發(fā)布“雷沃智慧農(nóng)業(yè)云”全場景解決方案……濰柴雷沃正引領(lǐng)中國農(nóng)機“智”造迎來一個又一個從“0到1”、從“1到N”的跨越。
 
　　深融產(chǎn)學研用，濰柴雷沃聯(lián)合國內(nèi)多家科研院所、高校、零部件企業(yè)，開展核心關(guān)鍵技術(shù)攻關(guān)，強勢突破了一批重大科技難題。其中主持“智能化稻麥聯(lián)合收獲技術(shù)與裝備研發(fā)”“重型拖拉機智能化關(guān)鍵技術(shù)研究與整機開發(fā)”等8項國家重點研發(fā)計劃項目，參與20項。
 
　　產(chǎn)品致勝
 
　　全場景解決方案賦能現(xiàn)代農(nóng)業(yè)
 
　　聚焦“一大一小”，濰柴雷沃響應(yīng)國家優(yōu)機優(yōu)補政策，引領(lǐng)國內(nèi)拖拉機行業(yè)進入動力換擋和CVT時代，推出240/340馬力商業(yè)化CVT無級變速智能拖拉機，上市兩年進口替代率達到30%；自主突破18公斤/秒喂入量智能收割機技術(shù)；推出鉸接式拖拉機等丘陵、山地、果園專用農(nóng)機具，各項技術(shù)、性能指標行業(yè)先進，填補農(nóng)業(yè)全程全面機械化短板。
 
　　聚焦增產(chǎn)減損，濰柴雷沃成功研發(fā)高性能復(fù)式條播機，在全國6個省份50個小麥主產(chǎn)縣分別建立50畝示范田開展“655”高產(chǎn)示范應(yīng)用，實測增產(chǎn)10%—16%。突破收獲機械關(guān)鍵技術(shù)，機收損失率控制在0.8%以下。
 
　　精準解決耕整、播種、收獲、烘干等環(huán)節(jié)痛點問題，濰柴雷沃重磅推出“智慧農(nóng)業(yè)云全場景解決方案”，為現(xiàn)代農(nóng)業(yè)發(fā)展給出了全域全場景豐產(chǎn)解決方案。
 
　　創(chuàng)新營銷
 
　　打造國產(chǎn)農(nóng)機標桿典范
 
　　在山東、河南、安徽等地，濰柴雷沃“2024中國拖拉機群英會暨車友嘉年華活動”“雷沃谷神履帶機嘉年華”等特色活動深入人心。不只線下，濰柴雷沃還積極應(yīng)用新媒體拓寬線上渠道，攜手全國百城千家經(jīng)銷商推出“雙12”直播狂歡，2.5個小時的直播吸引超100萬用戶參與，最終收獲超5000臺訂單，引領(lǐng)行業(yè)營銷模式創(chuàng)新。
 
　　升級“三縱一橫”卅字服務(wù)模式，濰柴雷沃通過加大服務(wù)資源投入，利用物聯(lián)網(wǎng)、大數(shù)據(jù)、云計算等技術(shù)搭建“智聯(lián)云服務(wù)平臺”，形成最優(yōu)資源配置方案，以全時全域的服務(wù)保障體系護航糧食顆粒歸倉。
 
　　永不懈怠、永立潮頭、永爭第一
 
　　向著營收突破200億的新目標闊步前行
 
　　為守護大國糧安貢獻濰柴雷沃力量

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