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千萬級曝光！哈農(nóng)機熱度再“燃”新高！專業(yè)觀眾邀約不停！

2023-08-17 09:00:09 來源：哈爾濱農(nóng)機展 閱讀量：11313 評論

導(dǎo)讀：哈爾濱現(xiàn)代農(nóng)業(yè)設(shè)施設(shè)備展，將于2023年11月8-10日在哈爾濱國際會展中心隆重啟幕。

　　【農(nóng)機網(wǎng) 會展預(yù)告】哈爾濱現(xiàn)代農(nóng)業(yè)設(shè)施設(shè)備展，將于2023年11月7-9日在哈爾濱國際會展中心隆重啟幕。本次大會展覽面積超過2萬平方米，4天超長展期，預(yù)計將吸引來自國內(nèi)30個省市地區(qū)的專業(yè)觀眾150000人次參會參觀。同期還將舉辦第29屆哈爾濱種業(yè)博覽會(HSIE)和哈爾濱農(nóng)資博覽會。本屆展會將為參展企業(yè)提供與政府機構(gòu)、經(jīng)銷商、種植大戶之間的交流學(xué)習(xí)、經(jīng)貿(mào)洽談、業(yè)務(wù)拓展的品牌最佳提升良機。

　　地推展推重點拜訪
 
　　組委會觀眾邀約團隊實地走訪黑、吉、遼、蒙四地200+家農(nóng)機市場、農(nóng)機街區(qū)，同時通過農(nóng)業(yè)行業(yè)展會，向重點人群進(jìn)行海量廣告派發(fā)，一對一傳遞展會及參展品牌信息，多渠道覆蓋四省專業(yè)受眾，面對面精準(zhǔn)邀約經(jīng)銷商、種植大戶等目標(biāo)人群。

 
　　1000萬+短視頻平臺投放
 
　　為實現(xiàn)覆蓋范圍廣、宣傳受眾精準(zhǔn)、保障展商參展效果，抖音、快手、視頻號等短視頻平臺吸睛廣告現(xiàn)已上線，千萬流量扶持，大流量曝光強推廣宣傳，針對性捕獲目標(biāo)受眾關(guān)注。

 
　　微信朋友圈廣告精準(zhǔn)投放
 
　　依托騰訊行為興趣信息流廣告平臺，精準(zhǔn)定向100萬+目標(biāo)人群投放，最大化釋放展會品牌影響力與認(rèn)知度。
 
　　500+媒體門戶聯(lián)動發(fā)力
 
　　哈爾濱現(xiàn)代農(nóng)業(yè)設(shè)施設(shè)備展作為國內(nèi)名列前茅的農(nóng)機博覽會，一直備受行業(yè)媒體、權(quán)威媒體廣泛關(guān)注。農(nóng)業(yè)機械網(wǎng)、農(nóng)機網(wǎng)、農(nóng)業(yè)機械之家、金農(nóng)網(wǎng)、知乎、今日頭條、一點資訊等，展前全面細(xì)致的報道展會信息，與新媒體平臺、線下廣告多重呼應(yīng)，形成網(wǎng)狀宣傳攻勢，牢牢鎖定目標(biāo)受眾群體，吸引專業(yè)觀眾到場。
 
 
　　搜索引擎競價投放
 
　　為保證目標(biāo)人群在搜索相關(guān)涉農(nóng)展會時，哈農(nóng)機始終處于搜索排名前端，組委會特投放百度、360、搜狗、神馬等搜索平臺，借力平臺投放優(yōu)勢，獲取海量優(yōu)質(zhì)客戶資源。

　　行業(yè)采購商俱樂部社群發(fā)布
 
　　哈農(nóng)機采購商俱樂部已經(jīng)實現(xiàn)優(yōu)質(zhì)會員20000+擴增，匯聚農(nóng)機相關(guān)涉農(nóng)產(chǎn)業(yè)中的采購人群，充分利用微信社群高效便捷的傳播模式，將展會信息與參展品牌信息精準(zhǔn)觸達(dá)目標(biāo)群體。

　　18萬+大數(shù)據(jù)精準(zhǔn)定向邀約
 
　　依托組委會18萬+專業(yè)數(shù)據(jù)庫，精準(zhǔn)定向宣發(fā)邀約。AI機器人與人工話務(wù)小組不間斷面向全國范圍內(nèi)經(jīng)銷商、種植大戶等專業(yè)觀眾進(jìn)行電話邀請，篩選高質(zhì)量買家，為參展商實現(xiàn)精準(zhǔn)商貿(mào)對接。同時，組委會年度組織超500萬+短信群發(fā)，建立龐大的短信信息宣發(fā)網(wǎng)絡(luò)，將展會動態(tài)精細(xì)化、實時化傳達(dá)至目標(biāo)受眾。

　　2023哈爾濱現(xiàn)代農(nóng)業(yè)設(shè)施設(shè)備展，以供需為核推進(jìn)精準(zhǔn)邀約，達(dá)成展商與專業(yè)觀眾經(jīng)貿(mào)洽談合作的雙贏。更多展會及參展品牌信息持續(xù)海量曝光，提前預(yù)熱，多項邀約觀眾舉措也在不間斷進(jìn)行。2023年11月7-9日，哈爾濱國際會展中心，哈爾濱現(xiàn)代農(nóng)業(yè)設(shè)施設(shè)備展，邀您與15萬+觀眾共同見證行業(yè)發(fā)展新未來！

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