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滿載碩果，不斷突破 | 2021愛科中國線上新產(chǎn)品發(fā)布會(huì)暨經(jīng)銷商大會(huì)圓滿成功！

2021-01-15 17:36:49 來源：農(nóng)機(jī)網(wǎng)原創(chuàng) 作者：林言 閱讀量：53061 評(píng)論

導(dǎo)讀：2020，碩果累累，2021，機(jī)遇與挑戰(zhàn)并存。我們期待愛科中國將向著更高的目標(biāo)、更好的成績(jī)?cè)俪霭l(fā)！

　　【農(nóng)機(jī)網(wǎng) 明星企業(yè)】 1月12日，以“智享未來”為主題的2021愛科中國線上新產(chǎn)品發(fā)布會(huì)隆重召開，此次發(fā)布會(huì)采取全媒體多渠道線上直播模式，隆重推出麥賽福格森系列“智享版”拖拉機(jī)以及麥賽福格森高密度小方捆打捆機(jī)。愛科全體經(jīng)銷商、全國各地用戶及多家媒體等近萬人觀看了此次直播。

　　愛科副總裁兼中國區(qū)董事總經(jīng)理Alistair McLelland先生首先致開幕辭。Alistair先生表示，雖然受疫情影響發(fā)布會(huì)由線下改為了線上，但他堅(jiān)信即將發(fā)布的新產(chǎn)品將促進(jìn)愛科和廣大經(jīng)銷商更長(zhǎng)遠(yuǎn)的發(fā)展，讓麥賽福格森品牌在中國獲得更廣闊的市場(chǎng)。
 

　　隨后，愛科(中國)投資有限公司總經(jīng)理方文榮先生上臺(tái)發(fā)言并為新產(chǎn)品揭幕。愛科在中國市場(chǎng)耕耘多年，“系列”拖拉機(jī)是中馬力段拖拉機(jī)的象征性代表，也是中國區(qū)工廠出口量多的產(chǎn)品；而小方捆在進(jìn)入中國市場(chǎng)的這幾年一直位居市場(chǎng)前列，市場(chǎng)份額及可靠的性能和質(zhì)量使其表現(xiàn)尤為亮眼。為了進(jìn)一步加強(qiáng)這兩款產(chǎn)品的競(jìng)爭(zhēng)力，愛科對(duì)其進(jìn)行了適度的研發(fā)升級(jí)，力求為廣大用戶提供更高性能及性價(jià)比的產(chǎn)品。
 

　　新產(chǎn)品揭幕后，產(chǎn)品經(jīng)理圍繞兩款新品的核心優(yōu)勢(shì)為大家?guī)碓敱M的產(chǎn)品介紹。“系列”智享版拖拉機(jī)涵蓋120，130和140三個(gè)馬力，其保留了原有版本的高性能、高收益、廣適應(yīng)性、舒適性、可靠性、操作簡(jiǎn)單舒適和便于維護(hù)等諸多優(yōu)勢(shì)外，同時(shí)兼具高性價(jià)比的特點(diǎn)。MF 1840XD高密度小方捆打捆機(jī)推出了1.9m撿拾寬度和2.2m撿拾寬度兩種機(jī)型。秉承提升用戶收益為核心的設(shè)計(jì)原則，MF 1840XD小方捆打捆機(jī)的高效率和高密度，在作業(yè)中產(chǎn)生能有效提升單位時(shí)間內(nèi)的作業(yè)量并降低運(yùn)輸成本。
 

　　新品發(fā)布會(huì)后，“突破•WE來”2021年愛科中國經(jīng)銷商大會(huì)在線上召開。愛科高級(jí)副總裁兼亞太及非洲區(qū)總經(jīng)理Gary Collar、愛科副總裁兼中國區(qū)董事總經(jīng)理Alistair McLelland、愛科(中國)投資有限公司總經(jīng)理方文榮等高層領(lǐng)導(dǎo)與眾多愛科經(jīng)銷商一起總結(jié)過去、展望未來，共商2021發(fā)展大計(jì)。
 

　　愛科高級(jí)副總裁兼亞太及非洲區(qū)總經(jīng)理Gary Collar先生首先致歡迎詞。Gary Collar先生表示，過去一年，愛科中國做出了讓人滿意的成績(jī)，將麥賽福格森品牌推至新的高度，他期待2021年愛科中國能上交更加優(yōu)異的答卷。
 
　　隨后，愛科副總裁兼中國區(qū)董事總經(jīng)理Alistair McLelland先生向愛科經(jīng)銷商和全體員工表示誠摯的感謝，感謝所有愛科人的努力才讓愛科中國在疫情影響下取得了優(yōu)異的成績(jī)。2020年愛科對(duì)中國工廠持續(xù)投資和發(fā)展，包括常州工廠擴(kuò)建、成立新備件分銷中心以及不斷增長(zhǎng)的制造能力等。Alistair McLelland強(qiáng)調(diào)未來愛科會(huì)加大對(duì)中國市場(chǎng)的投入，同時(shí)也對(duì)中國市場(chǎng)充滿了信心。
 
　　之后，愛科(中國)投資有限公司總經(jīng)理方文榮先生介紹了2020年中國區(qū)的銷售表現(xiàn)并對(duì)2021進(jìn)行了展望。2020年非同尋常，充滿挑戰(zhàn)，愛科中國的表現(xiàn)卻讓人欣喜萬分。愛科中國打破疫情影響，提前完成既定目標(biāo)，銷售額同比增長(zhǎng)21%。我們期待與各經(jīng)銷商一起抓住發(fā)展機(jī)遇，著力品牌建設(shè)，促進(jìn)農(nóng)業(yè)現(xiàn)代化發(fā)展步伐，為中國農(nóng)業(yè)發(fā)展貢獻(xiàn)更大的力量。
 

　　剛剛過去的2020年，農(nóng)機(jī)行業(yè)受疫情影響遭受巨大沖擊，主要經(jīng)濟(jì)指標(biāo)全面下行，產(chǎn)量大幅回落，全年市場(chǎng)預(yù)計(jì)下降了5-10%。而中國市場(chǎng)在疫情逐步穩(wěn)定后快速恢復(fù)并大幅度上漲，益于中國政府對(duì)疫情的有效控制和中國市場(chǎng)龐大的需求量。2020，碩果累累，2021，機(jī)遇與挑戰(zhàn)并存。我們期待愛科中國將向著更高的目標(biāo)、更好的成績(jī)?cè)俪霭l(fā)！

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